When is Milan Fashion Week. Milan Fashion Week

As part of Milan Fashion Week, the Fendi Fall-Winter 2018-2019 collection was presented. The duet of Karl Lagerfeld and the lady of the Italian fashion house Silvia Venturini Fendi again impressed with the finest work on every detail of the image. In the new season we return to ...

As part of Milan Fashion Week, the Dolce & Gabbana spring-summer 2018 collection was presented, the main topic of which was love. And it was possible to reveal it with the help of a metaphorical image of the Queen of Hearts. A familiar touch of fashion designers is religious iconography….

In the new spring-summer 2018 collection, presented at Milan Fashion Week, Donatella Versace revived Gianni's greatest hits, allowing a new generation to see what the couturier was talking about. And he spoke about sensuality, femininity and independence ....

Tropical scenery, spectacular dances to Sicilian music, a parade of luxury with sequins, original prints, ruffles, fringes and an abundance of jewelry - Dolce & Gabbana Spring-Summer 2017 collection was shown at Milan Fashion Week. Domenico Dolce and Stefano…

Sport chic, sheer sexuality, smooth straight hair, top representatives of the world's catwalks - the Versace spring-summer 2017 collection was presented at Milan Fashion Week. When creating each new collection, Donatella Versace thinks globally. This year she...

The new Prada spring-summer 2017 collection, presented at Milan Fashion Week, demonstrates the search for true elegance in the present. Miuccia Prada, when creating each new collection, thinks deeply and is constantly looking for new meanings. Thirsty for unforgettable emotions and ...

The third in the fashion marathon starts Milan Fashion Week. It receives an order of magnitude more attention than New York or London, and there is a simple explanation for this: in Italy, the most famous brands show their collections. Gucci, Prada, Versace - even those of us who have nothing to do with fashion have heard about these and other primordially Italian brands.

The power of the name works flawlessly: the shows of these brands inevitably become the most talked about at the end of not only the Week, but the entire fashion month. Of course, the trends set by Italian designers promise to be the most relevant in the coming season. Let's talk about them!

Marni, Versace, Gucci

At first, when we saw balaclavas in New York at the Raf Simons show at Calvin Klein, we thought: “Probably, this is just a beautiful stylization, it is unlikely that anyone else will show such hats.” How wrong we were! Balaclavas became the most daring headdress of Milan Fashion Week: Alessandro Michele in Gucci decorated them with rhinestones, Francesco Risso in Marni combined a turtleneck with a balaclava, and Donatella Versace presented the most feminine version (as far as this word is generally appropriate in the context of such hats).

New Victorian style

Philosophy di Lorenzo Serafini, Blumarine, Roberto Cavalli, Antonio Marras

Why new? It's simple: in the reading of Italian designers, the well-known style of the era of the British Queen Victoria becomes either bolder, exposing the body, or, on the contrary, more conservative, which makes costumes (like Blumarine's, for example) suitable not only for pathos, pompous events.

Grinko, Missoni, Prada, Gabriele Colangelo

Next fall, the fringe grows in length, but still reminds of the era of the “flower children” or the “roaring” 20s. True, not any: the synthetic one from the Prada show is the embodiment of the futuristic aesthetics underlying the new collection of the famous Italian brand.

Wide belts

Marni, Salvatore Ferragamo, Versace

Emphasis on the waist - a favorite technique of Italian designers - in the next season becomes hypertrophied in size: now the most fashionable belts are certainly wide and certainly with a huge buckle.

raincoat tent

Alberta Ferretti, Mila Schon, Salvatore Ferragamo

Without this next fall, apparently, can not do. For street style fans, Paul Andrew at Salvatore Ferragamo has long cape-like anoraks made of technical fabric; For lovers of classic style, Alberta Ferretti has a beige wool poncho in store.

Fendi, Gucci, Max Mara

Logos appeared in our field of vision last spring and acted as a logical continuation of the trend for the 80s - an era when fashion ceased to be exclusively upper-class entertainment and was fixed in the status of a mass phenomenon. In the coming season, designers are getting rid of straightforward connotations: Karl Lagerfeld in Fendi imitates the font of the sports brand Fila, Laura Lusuardi in Max Mara complements it with a portrait of a stranger, and Alessandro Michele adorns a jacket with lace trim with the famous Yankees monogram.

neon colors

Moschino, Prada, Giorgio Armani, Marni

In the coming season, all acid colors will again be at their peak, so the suits, dresses and shirts of dessert pastel shades bought in spring and summer - alas! - hide in the closet at least until next spring.

Sportmax, Stella Jean, Tommy Hilfiger

According to Italian designers, the sporty style next fall will cease to be something abstract of suits, sneakers and typically sporty trim elements, but will become a very concrete allusion to motorsport. Tommy Hillfiger was the brightest in this sense: even the podium of the American designer mimicked a race track. And although this collection is spring-summer, it turned out to be impossible to pass it by - athleisure, as you understand, will not go out of fashion for a long time.

Ujoh, Marni, MSGM, Jil Sander

"Don't leave the room, don't make a mistake" - we repeat Brodsky's famous mantra every morning with the onset of the first autumn-winter cold. As if reading our thoughts, Italian designers have prepared the warmest and most comfortable solution to this problem - wide blankets, which you can wrap yourself in almost two layers when leaving the house.

Salvatore Ferragamo, Max Mara, Ujoh, Ricostru

The image of Trinity from the famous "Matrix" by the Wachowski brothers promises to be one of the most copied next fall. In order not to turn into a parody of the famous heroine, we advise you to purchase only one black leather cloak, which next autumn can (and should) be worn with absolutely everything.

large patchwork

Missoni, Versace, Stella Jean, Etro

As if by agreement, Italian designers use patchwork, sewing not small cuts, as is usually the case, but large ones. Versace has several types of tartan checks, through which the signature meander is only slightly visible, Missoni has stripes, and Stella Jean has both.

Fancy accessories

Erika Cavallini, Tod's, Gucci, Jil Sander

As we have already said, the most memorable "accessories" of the entire Week were replicas of the models' heads and a miniature dragon at the Gucci show. They have nothing to do with fashion, but the number of posts in all social networks is increasing rapidly. However, not only Alessandro Michele decided to use the hype trick: Lucy and Luke Meyer at Jil Sander gave the models a pair of pillows each (well, anything can happen!), And at Tod’s the models took to the podium with five puppies. The most popular, of course, was the cute white and fawn French Bulldog, who settled in the arms of Gigi Hadid. Animals on the podium, of course, can no longer be called accessories (may the animal rights activists forgive us, this is not the most accurate generalization in the title).

By tradition, at the end of September, Milan Fashion Week takes place, which starts immediately after the New York and London shows. 2018 was no exception. Models on the catwalks have made their bright contribution to the fashion trends for spring-summer 2019.

Milan Fashion Week is one of the four major events in the fashion world.

Milan Fashion Week

Fashion Week, held in Italy, has long won the status of the most luxurious and pretentious, primarily due to the list of participants. After all, it is here that Dolce & Gabbana, Roberto Cavalli, Versace, Gucci and many other famous designers present their collections.

Milan Fashion Week - Spring-Summer 2019 Collection

Fashionistas from all over the world come to Milan twice a year to be the first to know about all the new products and trends for the upcoming seasons. Thus, the collections shown as part of the spring Fashion Week told about the trends for the fall-winter 2018-2019, the autumn defile showed the fashion for the spring-summer 2019.

During the days of shows, Milan is transformed, filled with femininity, grace and beauty. Expensive fabrics, original cut, exquisite decor - all this can be found on the catwalks from eminent couturiers. No wonder Milan Fashion Week 2018 attracted thousands of fans from all over the world.

Milan's fashion makeover

Let's get acquainted together with the main trends for the upcoming season, see photos and learn about new products and original ideas from famous fashion houses.

Alberta Ferretti

In an interview with journalists, Alberta Feretti admitted that she wanted to create the perfect symbiosis of street style and something more poetic. These words perfectly describe what was presented on the catwalk - light silhouettes of chiffon dresses, bright colors and watercolor-like patterns, clothes that resemble tattoos and other original solutions that are ideal for creating everyday looks.

Alberta Ferretti - stylish and light looks

Feretti did not go unnoticed, and today's trendy layering and oversized. In the collection, they were presented rather restrainedly and carefully in the form of cropped light jackets, jackets, shirts, as well as safari-style suits.

Alberta Ferretti - feminine bows

Among the trendy accessories of Alberta Ferretti, wicker bags are especially worth highlighting. Next summer, you should choose voluminous models with long handles. To complete the look, light wicker shoes are perfect for such a bag.

Alberta Ferretti - stylish woven bags

Fila is a sportswear brand.

This fashion week has become significant for Fila representatives, because the famous brand for the first time in 100 years of its existence became a participant of the Fashion Week. As part of the grandiose show, male and female images were presented. The chosen color scheme was traditional for Fila - the models on the catwalk defiled in black, silver, red, blue and white.

Fila is a sportswear brand

The main feature of the presented collection is the presence of original silhouettes, aggressive, clear, geometric lines. Loose anoraks, caps, T-shirts and sports shoes with logos - all this was presented as part of the Fila collection.

Stylish looks from Fila

Prada

Prada continues to go through things in a suitcase, put aside back in the distant 90s. Glitter in fabrics, A-line silhouettes, double-breasted coats, cycling shorts with bright prints, unusually shaped heels - all this was present on the catwalk.

Stylish looks from Prada

Of particular interest was the shoes, outwardly more reminiscent of fixators used for injuries.

Bright shorts and original shoes - stylish looks from Prada

Max Mara

The Max Mara collection was notable for the fact that such famous models as Irina Shayk, Gigi Hadid, Joan Smalls, and Christina Grikaite appeared on the catwalk. All exits were imbued with Greek motifs and images of female warriors.

Fashion trends from Max Mara

The palette and cut also did not differ in tenderness and airiness. Stylish bows from Max Mara were dominated by straight lines and clear silhouettes, slightly extended shoulders in coats and jackets, as well as unusual combinations of dresses and skirts with tight trousers. As for the color scheme, restrained tones prevailed here - brown, black and white.

Polka dot print

The most spectacular models were made of shiny leather, which was “dressed” in a stylish polka dot print for the bright spring-summer season. It is also impossible not to mention the asymmetry in clothes, the presence of basques and guipure shirt-fronts, as well as the real hit of the Max Mara collection - transparent gloves.

Stylish sheer gloves and asymmetric cut

Brand GCDS

The GCDS brand did not surprise the audience with its appearance at Milan Fashion Week 2018. The show itself was a real shock. The founders of the collection, the Calza brothers, released models with triple breasts on the catwalk! Thus, the designers wanted to demonstrate the rapid development and evolution of mankind, to show the changed forms that, in their opinion, may soon appear on earth.

Models with triple breasts from the brand GCDS

Philipp Plein

Next 2019, the eminent brand will celebrate its 20th anniversary. However, Philipp Plein did not dedicate his show to the anniversary. Preference was given to another, no less significant event - the sixtieth anniversary of the birth of Michael Jackson. This explains the presence on the catwalks of cropped trousers, leather jackets, shiny shirts and stylish loafers with snow-white socks.

Philipp Plein - Michael Jackson Anniversary Collection

Giorgio Armani

The new collection from Armani for spring-summer 2019 was distinguished by its lightness and airiness - shades of turquoise and the rising sun, clothes made of organza, silk and chiffon, shoes with sparkles and woven shopping bags resembling fishing nets.

Giorgio Armani - style, tenderness and femininity

It seems that the Armani woman lives near the ocean, and maybe she herself is one.

Giorgio Armani - marine collection

Missoni

Missoni - anniversary collection

The recognizable Missoni style was present in the images of each of the models that walked the catwalk - knitwear, geometric patterns and hippie motifs, sequins and lurex, layering and fitted silhouettes. This is how we remember the fashionable images from the eminent brand.

Light and airy by Missoni

Marnie

The Marni collection turned out to be unusually bright and interesting. The images presented on the catwalk sent viewers back to various eras, from antiquity to pop art.

Stylish and feminine collection from Marni

Originality also touched on colors, while most fashion houses preferred watercolors, Marni painted their models in shades of juicy gouache.

Marni - bright shades for spring 2019

Roberto Cavalli

Integrating street style into expensive luxury looks seems to be the main goal of every fashion brand. The Roberto Cavalli collection is no exception. Embroidered bike shorts, pair shorts with dressy jackets and playful silk crop tops.

Roberto Cavalli and his stylish bike shorts

Leather embossing, perforation and patterned knitting were used as finishes.

Roberto Cavalli and embossed leather jacket

Dolce & Gabbana

The most "Italian" and grandiose show within the framework of the autumn Fashion Week 2018 in Milan was saved for the last day. The famous brand Dolce & Gabbana presented its collection.


In each of their shows, designers rely not on fashion trends, but on their own vision, while inviting as models those who inspired them to create this or that image, as well as their most devoted fans and clients.

This time, Monica Bellucci, Carla Bruni, Helena Christensen and many others flaunted on the catwalks.

Monica Bellucci in a bright polka dot dress by Dolce and Gabanna

The new collection is distinguished by the presence of a large number of floral prints, embroidery, lace and pajama-style dresses.

Carla Bruni

You can not ignore the stylish accessories from Dolce & Gabbana. A real hit was a necklace of tomatoes and cans, flowers in hairstyles and crowns for real princesses.

Stylish images of princesses from Dolce and Gabanna

Main takeaways from Milan shows

So, let's summarize what we saw, and highlight a few fashion trends for the upcoming spring-summer 2019 season:

  • Giorgio Armani suggests wearing braces backwards;
  • Donatella Versace, Miuccia Prada and Paul Andrew offer different options for satin red coats;
  • Moschino, Missoni and Giorgio Armani in their collections focused on stylish prints reminiscent of children's watercolor drawings;
  • Etro and Emilio Pucci invite fashionistas to remember the 70s with colorful prints and light silhouettes;
  • bright shades, floral motifs and floral prints - a real squeak of the next season;
  • almost all Italian shows agreed on minimalism and conciseness, calm but deep shades that will be simply indispensable in everyday city looks.

Fashion Week in Milan, which took place in September 2018, as usual, delighted the audience with bright and unusual looks, gathered eminent designers and celebrities who are not indifferent to fashion under its “roof”. Now we are waiting for news from the Paris Fashion Week, which will be the final in a series of ready-to-wear shows.

Milan is one of the world's leading fashion and design centers, on a par with Paris, Tokyo and New York. Every year, one of the brightest events in the global fashion industry takes place here - High Fashion Week in Milan. Milan Fashion Week brings together more than two thousand journalists covering the event, as well as about fifteen thousand guests who do not want to miss such a significant event in the fashion world.

Until the 70s of the last century, she was considered the trendsetter of Italian fashion - the most grandiose and significant shows were held there, in. Shows of new clothing collections were also organized in Milan, but they were rather modest and not crowded.

Only in 1979, the show organizers managed to attract attention thanks to a completely new format of the event - a bright and colorful multi-day show was arranged with modern music, the participation of famous designers and fashion designers, extravagant models, inviting journalists and representatives of the Italian beau monde.

As part of the Fashion Week, dozens of presentations of the latest collections are held

The scale of the event is growing every year, today Milan fashion weeks gather the entire world fashion community.

As part of the Fashion Week, dozens of presentations of the latest collections of clothes, shoes, accessories and jewelry are held, the guests of the shows are given the opportunity not only to admire all this magnificence, but also to purchase the things they like.

The main participants of the fashion show are the famous Italian fashion houses.

The Milan Fashion Weeks are organized by the National Chamber of Fashion in Milan, headed by Mario Boselli (2014), who has been promoting Italian fashion on the world stage since 1999.

The main participants of the Milan fashion shows are famous Italian fashion houses: Dolce & Gabbana, Fendi, Versace, Gucci, Giorgio Armani, Gianfranco Ferre, Moschino, Etro, Jil Sander, Roberto Cavalli, Blumarine, Misson, Prada, Alberta Ferretti, as well as fashion designers from other countries .

In different years on Milan Fashion Week Russian designers Kira Plastinina, Yulia Dalakyan, Elena Karnaukhova, Masha Kravtsova, Masha Tsigal, as well as Ukrainian fashion designers Larisa Lobanova and Alena Serebrova presented their new collections.

When and where is Milan Fashion Week

Fashion Weeks in Milan are held four times a year - in February and September, collections of women's clothing are shown, and in January and June - men's.

The dates of the events are consistent with the rest of the cities of the fashionable four - the first week takes place in New York, the second - in London, the third - in Milan and the final one - in Paris.

Famous personalities in Milan can be found just on the streets

Location Milan fashion weeks– Fashion show center, located on Gattamelata street. The spacious halls of the center, equipped with special areas and huge video screens, can accommodate a huge number of guests.

Milan Fashion Week is considered the most democratic - despite the closeness of the event, all residents of the city can enjoy a magnificent spectacle: giant screens are installed on the main squares, on which live broadcasts of the main shows are conducted. Fashion shows are also held on open catwalks arranged on the streets, squares and even in the subway.

How to get to Milan Fashion Week

It is very, very difficult to get to the famous event - there are no free tickets, you can get into the event only by special invitation, which the organizers send out to fashion editors, famous journalists, reputable buyers, celebrities and VIPs.

Access to the event is by invitation only.

Some travel agencies offer Milan Fashion Week tours- such offers are usually limited and very expensive, but if you have the desire and financial possibilities, you should take advantage of them.

Another chance to get an invitation to fashion shows is to participate in the auction. Some famous designers make donations to charities in the form of invitations, which are then auctioned off for prices that sometimes reach into the hundreds of thousands of dollars.

The proceeds go to charity, and the winners of the auction become happy owners of tickets to the world of haute couture.

Fashion shows in Milan are held on the streets, squares and even in the subway

But even in the event that it was not possible to get an invitation, a trip to Milan during the Fashion Week can be an unforgettable event. Famous personalities who have come to the event from all over the world can meet you in shops, restaurants, clubs, and just on the streets.

You can watch online broadcasts from the Fashion Show Center on screens installed on the streets, as well as catwalk shows on street catwalks.

In addition, many street-style photographers work on the streets of Milan - dressed stylishly and extravagantly, you have every chance to get into the field of view of their lenses, and then - on the pages of fashion blogs or magazines.

settimana della fashion) is undoubtedly a grandiose event in allfashion-world. Every year, all fashion capitals (London, New York, Paris, Milan) are transformed and full of an incredible amount of "celebrity". Majorityfashion - events in Milan are organized under the auspices of the Italian National Chamber of Fashion (Camera Nazionale della Moda Italiana), founded in 1958. But some of the big design houses like Dolce&Gabbana and Gucci present their own shows.

Every January, February, June and September, Milan's cobbled streets turn into spectacular catwalks. Shows of women's and men's spring-summer collections are held in September and June, respectively; autumn-winter shows - in February and January, respectively. Podiums are set up throughout Milan. Some screenings take place on open streets and historical sites, while others take place in standard showrooms and studios. Getting to the Fashion Week is an amazing opportunity to chat or just watch how eminent designers, models, stylists, photographers, journalists work. During this period, Milan is full of a huge number of visitors, therefore, in order not to be left without housing, we advise you to take care of booking in advance. You can do this on any convenient service, for example, on this one.

How to get to Fashion Week for an ordinary person?

Who among us has not dreamed of finding himself in the midst of the fashion world among the stylish "celebrity"? And even such a seemingly global dream is quite feasible. We will show you what needs to be done.

Your chance to get to a private show will increase significantly if you work in the fashion industry: a photographer, blogger, buyer, stylist or journalist. Thanks to this profession, you will be able to receive an official invitation by being accredited on this site.. After approval, you will need to pay a commission (50€). Accreditation starts 3 months before Fashion Week.

You can also send applications to the press centers of brands presenting their collections at the show. Required contacts can be found on this website.. If you are just starting your journey in the fashion industry, then most likely you will be invited to start by young designers. But this is a great start!

Invitations will be sent to the address of the hotel in Milan where you will be staying during Fashion Week. Therefore, clearly write the address and name of the hotel, otherwise you may be left without a show. It is also better to warn the hotel staff in advance that letters will be sent to your name.

Another interesting way is to get a job as a volunteer. Your duties will include seating guests, helping models, passing people at the entrance, and so on. An application for such work can be sent through agencies or by contacting the press center of brands on your own.

If you have unshakable self-confidence and even arrogance, then the next option will appeal to you. For this method, you will need to stock up on business cards of some store or fashion magazine (better even in Russian), dress in your best outfit, grab a camera with a notebook and introduce yourself as a journalist or buyer of a major publication or boutique. This option is doubtful, of course, but it has a place to be.

Our advice:

  • If you want to be seen by numerous photographers, then dress brightly and unusually, but not defiantly. The audience at Fashion Week is going to be stylish and elegant, so it's best to match them.
  • Usually invitations are sent from the category of "standing”, i.e. in the standing area. Therefore, comfortable shoes in your purse obviously will not hurt you.
  • Do not forget the equipment if you declared yourself as a photographer. You may be checked at the entrance.
  • Screenings in Milan are scattered throughout the city, so before you travel, study the map of the metropolis and mark on it all the places you are invited to. And even better - draw up a map of directions using underground transport. Although there are shuttles for the press, if there is a traffic jam, you may be late for the next screening.
  • It is better to choose a hotel near the metro. Save your energy for the shows.

The price of such success is confidence and a big smile. Our advice to you - go for it!